Digital Marketing only for those serious about success
- Be willing to put in some groundwork
- Have a professional work ethic
- Be willing to learn!
PPC is pay per click. You simply pay every time someone clicks on your advert. Ever searched for something online, noticed the first results at every top of the screen?
Have you questioned how they got there? Have you ever wondered how to advertise on Google? It’s likely your competitors use pay per clicks ads to increase their site traffic, leads and increase their sales
There is evidence showing PPC is a highly cost-effective way of advertising. Pay per click can boost traffic to your website. You can also use it to promote and increase your social media.
Ads can appear in search results, on sponsored shopping websites, or YouTube. Use it to re-market it to someone who has been on your website prompting them to return.
If somebody searches for your competitor or your industry, you can make sure you are first in the search result.
Display advertising allows your advert to appear on other websites as the banner, image or text ads.
Boost and promote your social posts, tweets, pictures, videos and target a specific demographic.
Another type is Google shopping; it has a row at the very top for Ads, get your product to feature there.
My experience in analysing competitors results in successful campaigns.
Start by researching your competitor’s ads and learning from their success and failure.
At first, it is essential to learn about you, your business, your brand, your objectives/ requirements, and define your PPC goals.
If available, learn from your past campaigns, and your competitor's success and failure.
Are you selling a service or a product? What platform does your target audience use?
Use keys words and call to actions to entice people to click on the advert
Monitor the effectiveness of the advert and see what is working in real-time.
Once the findings are back, tweak and repeat.
Transparency is essential, to me and so we decided to show you my PPC services list and prices of three different tiers. Pay-per-click advertising can differ in many ways: do you want to advertise on Facebook, Google, to specific demographics? Hopefully, the below price lists helps guide you and if you are unsure what you need, please do not hesitate in contacting me.
If you are wondering how much the average cost of a PPC campaign is we have answered this by supplying the prices to help you gain an idea. Every project is unique, so please contact me about your project so we can give a more accurate quote.
Pay Per Click stands for pay-per-click advertising and essentially is a way of buying site traffic.
Boost traffic to your website, increase sales, and PPC means you only pay when someone clicks on your ad.
By running a targeted advertisement campaign, you can appear in the search results immediately.
It depends on what your sector is and what your niche is. Going after a very competitive industry will be more expensive. Please send us an email if you have any more detailed questions around the pricing of the actual campaign.
The difference boils down to ‘paid for vs organic’ traffic. PPC (paid for) and SEO (organic) both drive traffic to your site to gain more leads, more sales and more profit. PPC requires you pay for each click, and short term can increase your profit margin. SEO is a long term practice where all traffic will arrive organically.
They go hand-in-hand. SEO can take some time to kick in, and thus PPC can bridge the gap for the immediate need of getting people to visit your site.
Focused all day can create your business an engaging post and boost it on the platform, so it is more visible to people.
Yes, please see our services page for web design, web development and SEO.